Social Media Marketing for Medical Practices
Thursday, June 11, 2020
7:30 pm - 8:30 pm
REGISTER
Free for Chapter members. Due to COVID-19, available to non-members at no cost.
ABOUT
Pediatric practices are facing unique challenges, particularly in today’s world. From fear to confusion, patients who need care are increasingly avoiding routine visits and vaccination appointments. How do we reach families and communicate best health practices while addressing fear and continuing to share expertise?
Certainly through basic communication channels such as email, website etc., but also on social media. Time spent on social media outweighs most other forms of online activity. As medical providers it is imperative we are communicating on the platforms most used by patients.
Laura Bryant, founder of U Aspire Digital Marketing, will walk us through how to communicate on social media with our patients and community during this unique time. She’ll share best practices along with content and a focused strategy to assist your communication efforts in the coming months. Whether you’re consistently active on social media, just getting started on social media, or have never utilized your social media platforms, this training is designed to give you step by step guidance for how to reach your patient community in the coming days and months ahead.
MEET THE SPEAKER
Laura Bryant, founder of U Aspire Digital Marketing, has specialized in medical marketing, online strategy and content creation for 18 + years and has experience with medical practices and groups large and small around the globe. From New York to Australia and Norway, from general medicine to specialty, her experience and intuition has made her a leader in marketing and strategy in the medical community. She understands consumer behavior and the need for effective marketing and communication.
REGISTER
Free for Chapter members. Due to COVID-19, available to non-members at no cost.